" SEE THEM BRIGHT AND SHINY THINGS " 
SWEETEST THING CHOCOLATE BAR
 DETAILS:
 Release Date: September 1998
 Type of Item: Single Promotional Item
 Related Release: The Sweetest Thing (1998)
 Country: UK
 Measurements: 11.5cm x 4.1cm x 1.4cm
 DESCRIPTION:
This chocolate bar was packaged with U2 graphics for the release of "The Sweetest Thing" in the fall of 1998.  The wrapper of the bar featured the same image of Peter Rowan in a gas mask that would feature on the single cover.  The wrapper was labelled on three sides "U2 Sweetest Thing".  The bar itself is wrapped in gold foil.  You can see photos below of the bar unwrapped (not my own!)

On the back of the label is further text.  The "Ingredients" are listed as: Sweetest Thing (The Single Mix), Twilight (Live from Red Rocks), An Cat Dubh (Live from Red Rocks), Out of Control (Live from Boston) and Stories for Boys (Live from Boston).  Also included are instructions, "To be consumed on 19.10.98" and a note that the bar has been manufactured by "Island Confectionary".  The bar code on the back is a fake, listing the UPC number "1980 1990 >". 

The bar was produced in the UK.  It was used for promotion throughout Europe, although some copies made their way to the other side of the Atlantic.  These days this is a pricey piece of chocolate.
 IMAGES:
Top view of the outer wrapper on an unopened chocolate bar showing the single logo.
Image Credit:  Image provided by AJS.
Bottom view of the outer wrapper on an unopened chocolate bar showing the barcode, best before date and the ingredients list.
Image Credit:  Image provided by AJS.
Bottom view of the outer wrapper as the bar is being unwrapped, which shows one more reference to 19801990 just under the surface of the wrapper.
Image Credit:  Image provided by CH.
Bottom view of the inner foil wrap as the bar is being unwrapped.
Image Credit:  Image provided by CH.
Top view of the chocolate inside the bar with a pattern clearly seen on each individual piece of chocolate.
Image Credit:  Image provided by CH.
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